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Open Source Summit + Embedded Linux Conference North America...
May 18-20, 2026
Minneapolis, MN
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Note: The schedule is subject to change.

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Monday May 18, 2026 9:45am - 9:55am CDT
The commerce landscape is undergoing a fundamental shift from a "click-to-buy" web to an "intent-to-execute" agentic ecosystem. At the center of this transformation is the Universal Commerce Protocol (UCP), an open-source standard designed to eliminate fragmentation between AI surfaces and merchant platforms.

This session provides a deep dive into UCP's foundational architecture, exploring its core primitives and its unique capability-based system that allows AI agents to interact seamlessly with diverse retail backends. We will trace the journey of the protocol from its initial launch to its current state, highlighting key milestones in its technical evolution—including expanded support for diverse transport layers and its integration into major AI-native environments.Beyond the technical specifications, the talk will examine the real-world impact of UCP: how it is lowering the barrier to entry for smaller retailers, decentralizing commerce, and enabling a more fluid, secure, and interoperable future for global trade.

Attendees will gain a clear understanding of how this evolving standard is becoming the connective tissue for the next generation of digital transactions.
Speakers
avatar for Anurag Sinha

Anurag Sinha

Senior Staff Software Engineer & Manager, Google
Anurag Sinha is a Senior Staff Software Engineer and Manager at Google, where he leads engineering for Commerce AI Native Integrations. He is currently focused on building and scaling the Universal Commerce Protocol (ucp.dev), an initiative aimed at transforming how commerce operates... Read More →
Monday May 18, 2026 9:45am - 9:55am CDT
101 A-J (Level One)

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